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Picture Framing Magazine

your suggestions for PPFA podcast interviews

  • Thread starter Thread starter Jennifer Kruger
  • Start date Start date
J

Jennifer Kruger

Guest
Hey everyone-
I am looking to begin offering podcasts for PPFA members. These would be audio interviews that you could listen to online or download to your device and listen wherever you happen to be. I'd love to get your suggestions on people to interview. I'm thinking of doing profile type interviews of PPFA members themselves, but also interviews with suppliers and others who might have valuable information to share. Any suggestions?

What other kinds of information would be interesting and valuable to you? Would you also like interviews with business management experts, who can provide advice and tips on how to run your business more efficiently/profitably, etc.? Any other suggestions?

Thanks!
Jen
 
This is a wonderful idea, and would work well as a chapter event, listen and discuss as well.

I love business and marketing speakers.

John Ranes is good with merchandising, as is Rob Markhoff with retail and corporate work. I ate up Jay Goltz's lecture at Framefest, if you can get him as a PPFA member.
I also follow Bob Phibbs "The Retail Doctor" through emails. I am sure there are others.
Meg Glascow has a great lecture on marketing last year at WCAF.

That is just off the top of my head. When I think of more I will post them.

Thank you so much, Jen!
-Sarah
 
Do you mean to imply that the podcast interviews are only with PPFA Members? That is so limiting.

Ron Stark ... Mickey's doctor. He is the animation cel's last hope. And he is entertaining. Every time PPFA has had him as an educator I have taken his class. That is a podcast I would enjoy. Not that I come across a lot of animation cel's to frame, but his information is good to know.

Specialty services such as Disaster Prepardness in a frame shop. Having a podast with someone who can address a check list of what to do in a frame shop to be prepared.
 
Hasn't the pod cast idea been tried before? Something similar, I'm sure and it disappeared. Perhaps some research into why it was not successful, could lead to this effort being successful.

Cost, uninteresting topics and running out of good topic ideas could have been issues?
 
Thanks, everyone, for the great suggestions, and please keep them coming! We are definitely NOT limited to PPFA members -- I was just attempting to list general topics to give you an idea, but that was just to get the list started. Any topics that are of interest to you would be great to submit. You can post them here on this thread or reach out to me directly with any suggestions: jkruger@pmai.org

It will be a little while till we actually start running the podcast, since we have to build the infrastructure for it first, but I wanted to start making a list of interview ideas now.

Sarah, so happy you thought of Jay Goltz, because I have already asked him for an interview, and he has agreed, so we will probably launch the podcast with that one. I loved his presentation at Frame Fest too! Great stuff! It will be a wonderful interview to kick off with.

Randy, you asked to hear a podcast I've done. There is a link to one below. This one is from a few years ago, but it's one of my favorites, and I actually won an ADDY Award in Podcasting for it. There is a little ad that runs at the beginning and then the host talks for a bit before the interview starts. :-)

http://tinyurl.com/k2ktyf3
 
Ormond,
I'm not sure that we did podcasts before. I know that we had a few webinars (which are still available) but with a change of guard and priorities, they fell to the wayside.
 
Carol Graham said:
Ormond,
I'm not sure that we did podcasts before. I know that we had a few webinars (which are still available) but with a change of guard and priorities, they fell to the wayside.
Click to expand...
Webinars was what I was referring to, Carol. I just couldn't recall what they were!

The same still applies though - low cost or no cost to members, really interesting framing and business topics and a long list of such topics would be necessary for this idea to be a winner in the long term!
 
Not sure if these are meant to be a broad appeal or for individual edification. Just off the cuff. I'd like to see something on just what being a member of the "Association" means. I know there is already the Member Focus articles. And those are great. The non-PPFA believers often mock our "you get out of it what you put into it" attitude. As someone who does a rather lot in PPFA (at least my schedule says so), I can say what I have yielded in return is immeasurably great. Just snippets of this member and that member saying what PPFA means to them. Have it on a loop at the table at the PPFA/WCAF area.

The vendor presentation format of Frame Fest did NOT go as planned. Wouldn't do that again. At all! But, we did have the AV equipment looping a presentation of slides for PPFA membership benefits. I personally feel that was extremely impacting. Especially as we played up "Frame Fest" during planning and down "PPFA" but then switched that once we had 'em in the door. They came for one reason, we showed them how it came to be for another...that being PPFA. Still trying to quantify FF and what it was. But having that visual had a nice binding effect I feel.

Cascio and Kotnour have both been laying a lot at PPFA's feet, idea wise, accountability wise, and direction wise. Cascio is well intentioned toward PPFA (I believe so, truly, even though his 'table manners' are a bit off) but as his ideas are half baked or ambiguous I think he is hoping some of the sharp minds here help him make a go of something. His approach needs work. Kotnour is pushing trade association support and accountability towards viability of trade shows on this organization. I can understand why, we have cause and we are effective. But we have to ask ourselves to what end. And the cost benefit. Both have ideas, good ones even. What is put into it and what is hoped to be gained is the real issues though. Anyway, that was a tangent. (my stream of thought talking as my dear friend Wally calls it)

Anyhow, PPFA is a changing. The faces, the focus, the survival. How does that and WILL that effect a framer member. (?) And what can a framer member do to make it "go" more. (?) That is PPFA today. That will help folks write their membership checks.

2 cents in monopoly money. Only worth it if your playing.:smug:
 
I am certain I am not the only Professional Picture Framer here to wonder this ... so, I thought I would add these facts to this thread as I understand them now...

A webcast is a one-time showing of some video or audio. Sometimes it's live. You watch or listen on your computer.

A podcast is a show with episodes. It can be audio or video. You subscribe and then watch or listen on your computer, or you download episodes into a portable player.

A webinar is a web seminar. It can be educational, or it can be a sales pitch. It can be one-way or interactive. You watch it on your computer, or you go to a place where there is an interactive set-up where you can talk back and forth to the lecturer.

Members, feel free to correct me if I am wrong with these facts because I am not technicaly savvy and I was wondering how one was so different from another.

off topic- :thumb:I would like to add that I am so very happy Cathy is an active member of PPFA. She is able to put words to things about PPFA that I can only internalize and hope to find a way to express without offending. I admire her commitment and dedication to making PPFA today so much better for picture framers everywhere. My 2 cents and I think it is so worth it to play.
 
Cathy Coggins said:
Kotnour is pushing trade association support and accountability towards viability of trade shows on this organization. I can understand why, we have cause and we are effective. But we have to ask ourselves to what end. And the cost benefit. Both have ideas, good ones even. What is put into it and what is hoped to be gained is the real issues though. Anyway, that was a tangent. (my stream of thought talking as my dear friend Wally calls it)

Anyhow, PPFA is a changing. The faces, the focus, the survival. How does that and WILL that effect a framer member. (?) And what can a framer member do to make it "go" more. (?) That is PPFA today. That will help folks write their membership checks.
:smug:
Click to expand...
This is off topic but since my name was brought up in reference to trade shows I don't know where else to post it.

I'm beginning to believe that PPFA needs to figure out what the organization wants to be to the industry.
Cathy, please understand that my wish to get PPFA involved in the Decor show has more to do with exposure to new member possibilities and helping strengthen the industry, and PPFA, than it does with anything else.

Since helping to get the NC chapter started and being the president of that chapter for almost 3 years I have watched a constant decline of membership. Yes, some was due to the great recession, but IMO much more has to do with members not believing that they are getting what they should be getting for their money. It seems that many believe that PPFA is only about certification and that if they don't spend the money and the time to go through the cetification program they won't be accepted as a member. I know that there are chapter leaders out there who know this because I have heard it at more than one chapter event that I have taken part in. PPFA needs more new members than they lose every year to survive and we won't get it if there isn't more exposure. From the sounds of things the SE chapter had a great show in Orlando. But the problem that I see with a chapter TT show is that chapter shows extend mostly to a region and are supported mostly by current members. There just isn't enough exposure to new member possibilities. As you know it takes lots of willing volunteers to keep an organization or chapter going and to make a successful chapter show. What I don't understand is why PPFA doesn't see the benefit in a show that could give our organization exposure to new non member shops all over the eastern half of the US, as well as the world, and with way less volunteers needed to get the word out?

PPFA always had a booth at Decor in the past and it's hard to believe that I am the only one in PPFA who understands that the Professional Picture Framers Association should be supporting everything that involves professional picture framers. Is that not what PPFA is about? If it isn't about promoting picture framing in all aspects of the industry, then what is it?

My only motive in speaking out is to see PPFA survive. As members we are a team and as a team we should all be working together, not fighting each other. The way I see it is that there is no future in an organization that is trying compete with the very industry they say they represent.
 
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