If you know John Ranes, (and who doesn't know this popular educator!?) you’ll know that he and his wife Sarah run a fabulously successful, award-winning frame shop in Appleton, Wis.

Learn John’s secrets for success at PPFA session A7189 Creating Consumer Confidence
Tuesday, Jan 23 • 4 - 5:30 PM at the PPFA 2018 Convention, held at the West Coast Art & Frame Expo, Jan. 21-24, Paris Las Vegas Hotel & Casino.

John will show you how to improve and expand your marketing and identity, how to create a professional image that is respected and admired, and how to instill customers’ confidence in your framing skills. He will discuss marketing, community involvement, advertising, and much more--and reveal the subtle messages your customers get from the time they first meet with you, until the completed piece is picked up.

Register now at www.wcafexpo.com

Several PPFA sessions have already reached capacity – and others are reaching that point – so don’t delay!